YOUR $200 DISCOUNT & $1000+ IN BONUSES WON'T LAST MUCH LONGER! 
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Go ahead... be a little subversive. 
Wanna skip the writing niche? I did, and it worked. So...
Permission: Granted. 
(Is that a giant sigh of relief I hear?) 
GET ALL THE COPYWRITING SKILLS YOU NEED IN ONE PLACE
and skyrocket your writing business without a niche
If You're Ready To EXPLODE Your Business, Find More Interesting Work, And Have A Lot More Fun While You're At It... This Is For You!
We've all heard that common advice about specializing... but what I now know is that specializing too soon can ruin you. Have you ever dealt with... 
* Thinking you aren't "good enough" to take the gigs?
* Requests for writing you don't know how to do?
* Clients who drop you for someone who can do more of what they want?
* Worry that you can't deliver what someone's asking you to write?
We've all heard that we need to pick a niche... specialize... have an expertise... and then charge way more money...
but no one tells us how to become an expert. 
clients want experience...right?
The successful writers always talk about the importance of being an expert. They say you have a specific niche right out of the gate if you want to make it. If you don't niche down ASAP, you're doing it wrong! Or so they say.... 
but how do you become an expert overnight?
Some people have a background that makes their niche obvious... but for most people, it's like stumbling around in the dark trying to find the right niche. When you don't even know what's out there, how can you possibly pick the right one?
I got stuck on the "pick a niche" mandate, too. 
What I didn't realize is that having a niche was keeping me stuck... struggling, anxious, and completely insecure. 

And now I see dozens of new writers dealing with the same issues, every day. But I want better for us!
Eventually I had a breakdown...
...and in my breakdown, I found the solution to all my problems. It was a breakthrough!

Now I want to help you break through, too!
My Story Starts Where You Are...
I fell For That "Riches In The Niches" Story, Too. And then I Opted Out. 
When I first started freelancing, back in 2010, I didn't know what I was doing... and I had a lot of fun. But eventually I started hearing that I needed to pick a niche... to become an expert in something more specialized. 
So I picked a niche... and everything got a lot harder. Specializing didn't work for me. In fact, it made me completely miserable. And broke. 
So...after YEARS of hating my niched work... and making LESS in this supposedly "profitable niche" than I had before... I went back to being a generalist. And that's when things began to change... for the better, this time.

That's how I finally built my career, and now I'm here to help you do the same. 
That's how I finally built my career... and now I'm here to help you do the same.
(and a bunch of other places I can't tell you about because of ghostwriting contracts...)
What would it be like to say yes to every interesting opportunity that comes your way?
To know you have the right skills to deliver the good stuff, every time?
And to feel confident as you turn down the crummy work without hesitation?
As a highly skilled, versatile freelance writer,
you have unlimited, fantastic opportunities
Sales Pages
Emails
Funnel Copy
Product Descriptions
Blog Posts
Show Notes
Training and Curriculum
Optins & Landing Pages
White Papers
Case Studies
Web Content
Books & Ebooks
say YES to any project you want... 
Confidently... 
And WITHOUT...
• Wasting Time....
Risking Your Reputation....
• Passing It Up....
Disappointing Your Clients....
• Feeling Regrets....
in reality, generalists win
Having a niche is great, but it's not the only way. 
Here's what happens when you DON'T niche down:
your clients are happy
Your writing clients WANT you to be a generalist. They want to be able to trust you with all their writing needs, not just some of it. As a generalist, you can serve them better... and that's a good thing.
you learn your strengths
When you follow your interests as much as possible in your work, you're going to uncover your strengths as a writer and business owner. Being able to stretch allows you to find what's right, quickly. 
your skills expand
Imagine feeling free to say yes to anything, in any industry, for any type of client. That freedom lets you learn more skills, more quickly... which makes you more valuable to your clients.
you know what you hate
The more you try and the longer you write for clients, the more you'll know what work is least enjoyable for you... and you can start avoiding that work and looking for more of the good stuff.
your income goes up
As you get more experience across the board... you can start raising your rates across the board! The more you're able to do, the more valuable you become... and the more you can charge. 
you find the right niche
When you follow your interests, you'll naturally uncover your strengths as a writer. Being able to stretch allows you to find what's right, quickly. That's the RIGHT way to pick a niche.
When you can say yes to anything and know you can deliver it, 
 your writing career is more fun, more easy, and more profitable.
copy confidential
Get everything you need to know about ANY writing gig that comes your way...
So you can LAND the gig, WRITE confidently, and DELIVER great copy... 
Every time. No matter what. 
Inside Copy Confidential, you'll find everything you need to know about copywriting and content creation.
In 15 packed-full modules, I'll hand you...

* the fundamentals of good copywriting and content writing
* the right questions to ask every time, so you can produce what the client wants
* specific training for every major type of copywriting gig you might come across. 

With this course, you'll have all the skills you need to deliver anything to any client.
What's included
modules 1-3: Fundamentals
Use these modules to strengthen your baseline writing skills.
Module 1: 
General skills
  • Cross-Pollination: See how any writing experience sharpens your writing skills across the board
  • Lists and Resources: Have the rules of good writing on hand... so you can improve faster. 
  • Swipes and Commentary: Get real-life examples of how writing skills transfer across project types... and feel the momentum every time you sit down to write.
module 2: 
copywriting
  • Fundamentals: Master the core elements of copywriting and how it differs from content writing.
  • Conversion: Learn the primary types of conversion and how to work it into your copy.
  • Persuasion: See the elements of ethical persuasion and how to use them naturally. 
  • Checklists: Make sure everything you write has all the right parts, every time.
module 3: 
content writing
  • Fundamentals: See how to improve your content writing using copywriting basics to make it even more effective.
  • Conversion: Learn what conversion means for content writing, and sharpen your skills at both.
  • Swipes and Checklists: Look over every piece of content and hand it in confidently, knowing it's ready.
modules 4-15: Project-Specific Guides
Use these modules as you need them. Think of these as a reference library.
Module 4: 
sales pages
  • Fundamentals: What makes a good sales page? See the breakdown with detailed lessons on the 14 parts of every sales page
  • Checklists: Make sure each page you write has all the right parts, every time.
  • Swipes: See examples of different types of sales pages, with breakdowns and commentary.
Module 5: 
Funnel copy
  • Fundamentals: Learn the most common types of online sales funnels... and the core elements of each page.
  • Checklists and Templates: Make sure each funnel step you write has all the right parts, every time.
  • Swipes: See examples of different types of funnel pages, with breakdowns and commentary.
Module 6: 
Emails & Sequences
  • Fundamentals: Learn the primary types of different emails, and how to write them. We'll also cover different types of sequences. 
  • Checklists and Templates: Make sure every email you write has all the right parts, every time.
  • Swipes: See examples of different types of emails and sequences, with commentary.
Module 7: 
PRoduct descriptions
  • Fundamentals: What makes a good product description? Learn to find and bring the brand voice into each one effectively. 
  • Checklists: Make sure each product description you write has what it needs, every time.
  • Swipes: See examples of different types of descriptions, with breakdowns and commentary.
Module 8: 
Landing Pages
  • Fundamentals: Learn the core elements of landing pages... plus how to write them effectively. 
  • Checklists and Templates: Make sure every landing page you write has all the right parts.
  • Swipes: See examples of different types of landing pages, with breakdowns and commentary.
Module 9: 
Podcast Show Notes
  • Fundamentals: There are tons of approaches to podcast show notes. See the different ways and get a feel for how to produce each one.
  • Checklists: Make sure all your show notes have the right parts, every time.
  • Swipes: See examples of different types of show notes, with breakdowns and commentary.
Module 10: 
blog posts
  • Fundamentals: Pick up the 5 core types of blog posts. With these, you'll know how to create engaging, effective posts for clients.
  • Checklists and Templates: Make sure each post you write has all the right parts, every time.
  • Swipes: See examples of each type of post, with breakdowns and commentary.
Module 11: 
courses & Lessons
  • Fundamentals: Learn how to plan a course. Go from idea to individual lesson planning and drafting using the core strategies.
  • Checklists and Frameworks: Make sure each course outline and lesson will be complete and effective.
  • Swipes: See examples of each type of post, with breakdowns and commentary.
Module 12: 
Web content
  • Fundamentals: Every website has its own role and its own voice. See how to identify the right approach for every site you write.
  • Checklists: Make sure your web project has all the parts it needs, on page and site levels.
  • Swipes: See examples of different types of site pages, with breakdowns and commentary on the copy.
Module 13: 
white papers
  • Fundamentals: What makes a good white paper? See how to research and structure a great white paper for any client.
  • Checklists: Make sure each white paper you write has the parts and the right angle, every time.
  • Swipes: See examples of white papers from different industries, with breakdowns and commentary.
Module 14: 
Case studies
  • Fundamentals: Learn the core function and key parts of effective case studies.
  • Checklists and Templates: Make sure each case study you write has all the right parts, no matter the length.
  • Swipes: See examples of different lengths and types of case studies across industries, with breakdowns and commentary.
Module 15: 
books & ebooks
  • Fundamentals: Are you ready to write a book? Get familiar with the book-writing process and see if it's a service you can offer! 
  • Checklists: Make sure your manuscript has all the elements and sections it needs.
  • Recommendations: Find where you are on "the book writing hierarchy of readiness."
WITH COPY CONFIDENTIAL IN YOUR BACK POCKET,
YOU'LL BE ABLE TO WRITE ANYTHING FOR ANY CLIENT.
get in now, because this price won't last long
Copy Confidential is a brand-new course, and I'm still writing most of the content. For that reason, it's currently offered at an introductory price

When you enroll, you will receive immediate access to what's available, for a $200 discount (reflected in the price). As I finish the rest of the modules, you'll have them added to your dashboard automatically. Once the course is complete, the price will increase. 

Beta students also have private access to me for support and Q&A. Future students will not have this access to me. 


WITH MY 100% SATISFACTION GUARANTEE,
YOU'VE GOT NOTHING TO LOSE... EXCEPT WASTED TIME.
I can't guarantee you results or money, but I stand behind this material 100%. I want you to succeed! And the best thing I can do to help you succeed is to make it as easy as possible for you to try. 

If you don't love what's in this course... if you don't come out the other side feeling confident in your ability to write without a niche... if you're just not impressed with how much progress this course will give you... let me know you're not happy. 

If you're within 30 days of your enrollment, I'll give you all your money back. No games or obstacles, but I probably WILL ask you how it let you down. You can cut your losses and bail, with no hard feelings.

PLEASE NOTE: The 30-day timeframe still applies during the beta period. Not all modules are available yet. Final course completion is expected by the end of the year. 

That said, I know this course will help you. So let's DO THIS THING. 
when you enroll today, you'll also receive...
01. Project Foundations
What information do you need from your clients? And how do you get that information? Every great project starts on a solid foundation, and this shows you how to make it happen. *Expected October 2019
02. Client Call ConfidenCE
Not every project will start with a client call, but some will. How do you know what to say without looking dumb? How much do you "give away" on the call? What happens when it's over? I got you. *Expected October 2019
03. Workload Management
How do you juggle deadlines when you have a growing business and a regular life? Where do you fit in your marketing efforts or practicing the craft? I'll show you my systems for managing it all. *Expected October 2019
04. Interview Series
Imagine being able to ask any successful writer any question. With this series, you can! I'm frequently adding to it, using YOUR questions. See the many paths to freelance writing success. *Expected October 2019
05. Price sheets
You got a hot lead. Exciting! But how much should you charge? Writing rates are all over the map, but my pricing guide will help you find a fair rate for any project, every time. *Expected October 2019
06. Editing Tip Sheet
Editing your own work can be tricky, but it's an important skill if you want to impress your clients. Get my best, most effective tips for editing your own work before submission. *Expected October 2019
Goodbye, overwhelm. 
Hello, clients!
Copy Confidential
Get everything you need to know about ANY writing gig that comes your way... 
So you can LAND the gig, WRITE confidently, and DELIVER great copy... 
Every time. 
• Instant Digital Access to All Available Lessons, and immediate access to future lessons as they are published. Copy Confidential is a 15-module course that will help you develop your writing skills. This helps set you up for a thriving freelance writing business. (value: $1997) 
• Proprietary Tools designed by a 10-year freelance writing veteran (that's me!) and used in my consulting sessions ranging from $197 to $1497 (value: $97)
• BONUS: Project Foundations, to give you the foundations of every copy project. You will also know how to get the right information from your clients. (value: $197)
• BONUS: Client Call Confidence, which shows you how and when to conduct client calls. This training includes scripts and templates to use on the call and in your follow-up. (value: $197)
• BONUS: Workload Management Masterclass, to show you how to set up your own "how I work" guidelines. This is how you keep your business from ruining your life. (value: $97)
• BONUS: Freelance Writer Interview Series, which takes you inside the business of successful freelance writers... so you can envision your own path to success. (value: $97)
• BONUS: Pricing Guide, helping you find the right price for any gig that comes your way. (value: $97)
• BONUS: Editing Tip Sheet, offering my best tips for editing your own work well... and becoming your client's favorite writer. (value: $47)
• PLUS Access to a private Facebook group for daily support and encouragement. Members receive targeted advice, collaborative feedback, and helpful critiques, among other perks. (value: priceless!)
Total Value: $2826
FUTURE PRICE: $697
ENROLL TODAY FOR JUST
  $497  
OR 3 PAYMENTS OF $197
*Special BETA pricing while I finish building out the course. 

Copy Confidential is available digitally, though it's not yet complete. 
You will get immediate access to all available lessons, and instant access to future lessons as they're published. See the FAQ on this page for more information
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I love everything Ashley does. Her teaching approach is winsome, relatable, and practical. I’ve gotten more actionable steps from her courses and coaching than most other programs I’ve been a part of. All I can say is, if she’s offering a course and you think you might be interested, take it! You won’t regret it.
- Allison, freelance writer & editor
Even as a writer, it’s hard to find the words to say how grateful I am to have taken Ashley’s courses. As a writer and mentor, she is amazing! So as an instructor it’s no surprise that she brings all that amazing-ness to her courses.

When I started looking into working from home I didn’t have a real direction. I happened to see a video Ashley did for a work at home summit. People in the freelance world tend to hype things up and set ridiculous expectations. That’s not Ashley’s style. The down to earth, practical way Ashley explained everything really stood out among all the hype. She was real and didn’t fill peoples heads with pipe dreams. 

The value packed into her courses is worth any investment you make. To say I recommend her courses to anyone considering freelance writing is an understatement! If you take a course from Ashley and implement what you learn, you will not regret it.
- Alaina, freelance writer 
I cannot say enough good things about Ashley Gainer. A year ago, I never would have believed it was possible for me to make money from writing. Now I turn down paid writing job offers I don't have time for or offer too little pay.Without her, I never would have gained the confidence to do take on a writing career!
Her courses are easy to follow, straightforward, and never a waste of time. I have taken two of her courses and gained valuable knowledge from each.
I wasn't even actively looking for a career change when I came across one of Ashley's courses, but I am so glad that I did. It changed my life and my career. If you are considering taking any of Ashley's courses, just do it! Ashley is a great person and a wonderful mentor and coach
- Cassie, Freelance copywriter 
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- Jane Awesome, Acme co.
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- Jane Awesome, Acme co.
Goodbye, overwhelm. 
Hello, clients!
Copy Confidential
Get everything you need to know about ANY writing gig that comes your way... 
So you can LAND the gig, WRITE confidently, and DELIVER great copy... 
Every time. 
• Instant Digital Access to All Available Lessons, and immediate access to future lessons as they are published. Copy Confidential is a 15-module course that will help you develop your writing skills. This helps set you up for a thriving freelance writing business. (value: $1997) 
• Proprietary Tools designed by a 10-year freelance writing veteran (that's me!) and used in my consulting sessions ranging from $197 to $1497 (value: $97)
• BONUS: Project Foundations, to give you the foundations of every copy project. You will also know how to get the right information from your clients. (value: $197)
• BONUS: Client Call Confidence, which shows you how and when to conduct client calls. This training includes scripts and templates to use on the call and in your follow-up. (value: $197)
• BONUS: Workload Management Masterclass, to show you how to set up your own "how I work" guidelines. This is how you keep your business from ruining your life. (value: $97)
• BONUS: Freelance Writer Interview Series, which takes you inside the business of successful freelance writers... so you can envision your own path to success. (value: $97)
• BONUS: Pricing Guide, helping you find the right price for any gig that comes your way. (value: $97)
• BONUS: Editing Tip Sheet, offering my best tips for editing your own work well... and becoming your client's favorite writer. (value: $47)
• PLUS Access to a private Facebook group for daily support and encouragement. Members receive targeted advice, collaborative feedback, and helpful critiques, among other perks. (value: priceless!)
Total Value: $2826
FUTURE PRICE: $697
ENROLL TODAY FOR JUST
  $497  
OR 3 PAYMENTS OF $197
*Special BETA pricing while I finish building out the course. 

Copy Confidential is available digitally, though it's not yet complete. 
You will get immediate access to all available lessons, and instant access to future lessons as they're published. See the FAQ on this page for more information
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Summarize What Sort Of Transformation Happened 
Because Of Your Offer. 
list out examples that help your prospect
see themselves after they've used your product.
Copy Confidential will help you save time and earn money. The purpose of the course is to equip you with the writing skills you need to be able to handle any assignment from any client... and grow a thriving writing business inside OR outside a niche. 

In it, you'll find lessons about specific copy and content writing skills, as well as specific instruction about 12 different types of writing assignments. 

None of this is revolutionary, but what the course does is provide a way forward when everyone around you is telling you that you're "doing it wrong' if you don't have a niche expertise. That advice is flat wrong, and this course will help you break free of that bad advice. 
Copy Confidential is for anyone who wants to learn how to write the most common forms of copy and content, for clients and for their own business. 

However, if you're trying to get published in magazines or use freelance writing in support of your own for-profit blog, this course might not be right for you
The ideal Copy Confidential student could be a complete beginner who's ready to take action immediately.

The ideal Copy Confidential student could be an "advanced beginner" who is stuck with low-paying gigs and crummy clients, or who is tired of turning down good work because they don't think they're ready. 

The ideal Copy Confidential student may be a more experienced writer who wants a robust training on the different types and formats of writing, to make their own workflows more efficient. 

The ideal Copy Confidential student may be a small business owner or online entrepreneur who wants to be able to write copy, or have their VA enroll in the course and learn to take over all the different copy needs in the business. 

Established freelance writers, while welcome to enroll, might not benefit from the material in this course if they're looking for extreme deep dives into any specific writing format. I'm happy to refer anyone to specific deep-dive courses on all the different topics this general skills course covers; these referrals are also available in each lesson. 
With enough time, you can find literally everything on Google... including everything in this course (though my proprietary systems and methods won't be marked as mine, ha!). Problem is, piecing together a basic understanding of all the types of writing AND a solid matrix of writing skills can take a lot of time. (It took me years to learn all this stuff!)

If you're the type to get upset when you're presented with information that "you could have found on Google for free," please do not buy this course

If, however, you value your time... my time... my experience... ease of access... ease of delivery... clear advice... and shortcuts to paid writing work... Copy Confidential is for you.
When you enroll in Copy Confidential, you have immediate access to all the available content. Please note that the course lessons aren't complete yet. As I finish each lesson, I will add it and notify all students. Due to how robust this course is, build-out is expected to take a couple of months. Target completion is November, 2019.

Copy Confidential is self-paced and open immediately. You're in charge of when you start, and you're in charge of when you finish. The first three modules cover the basic writing and copy preparation skills that every writer should master. The rest of the modules can be studied as coursework, or can be "on reserve" until the student needs that specific training. Each module (after the first 3) is stand-alone. 

Target completion for the course is December 2019. 

Target delivery of bonuses is October 2019.
How about lifetime access to Copy Confidential? After enrolling, you have unlimited access for the lifetime of the course -- across any and all devices you own. 

Everything can be downloaded, too, so you can store the files on your own devices forever. 

You'll also have access to any and all future upgrades and improvements. This is my signature course, and I expect to do revisions and updates at least once a year. 
I can't guarantee you results or money, but I stand behind this material 100%. I want you to succeed! And the best thing I can do to help you succeed is to make it as easy as possible for you to try. 

If you don't love Copy Confidential... if you don't come out the other side feeling confident in your ability to write for your clients... if you're just not impressed with how much progress this course will give you... let me know you're not happy. 

If you're within 30 days of your enrollment, I'll give you all your money back. No games or obstacles, but I probably WILL ask you how it let you down. You can cut your losses and bail, with no hard feelings.
IT'S TIME TO BREAK FREE OF THE NICHE. 
YOU CAN WRITING GREAT WORK FOR GREAT CLIENTS...
OR YOU CAN STAY STUCK WHERE YOU ARE. 

Enroll today!
Copy Confidential
Get everything you need to know about ANY writing gig that comes your way... 
So you can LAND the gig, WRITE confidently, and DELIVER great copy... 
Every time. 
• Instant Digital Access to All Available Lessons, and immediate access to future lessons as they are published. Copy Confidential is a 15-module course that will help you develop your writing skills. This helps set you up for a thriving freelance writing business. (value: $1997) 
• Proprietary Tools designed by a 10-year freelance writing veteran (that's me!) and used in my consulting sessions ranging from $197 to $1497 (value: $97)
• BONUS: Project Foundations, to give you the foundations of every copy project. You will also know how to get the right information from your clients. (value: $197)
• BONUS: Client Call Confidence, which shows you how and when to conduct client calls. This training includes scripts and templates to use on the call and in your follow-up. (value: $197)
• BONUS: Workload Management Masterclass, to show you how to set up your own "how I work" guidelines. This is how you keep your business from ruining your life. (value: $97)
• BONUS: Freelance Writer Interview Series, which takes you inside the business of successful freelance writers... so you can envision your own path to success. (value: $97)
• BONUS: Pricing Guide, helping you find the right price for any gig that comes your way. (value: $97)
• BONUS: Editing Tip Sheet, offering my best tips for editing your own work well... and becoming your client's favorite writer. (value: $47)
• PLUS Access to a private Facebook group for daily support and encouragement. Members receive targeted advice, collaborative feedback, and helpful critiques, among other perks. (value: priceless!)
Total Value: $2826
FUTURE PRICE: $697
ENROLL TODAY FOR JUST
  $497  
OR 3 PAYMENTS OF $197
*Special BETA pricing while I finish building out the course. 

Copy Confidential is available digitally, though it's not yet complete. 
You will get immediate access to all available lessons, and instant access to future lessons as they're published. See the FAQ on this page for more information
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Goodbye, overwhelm. 
Hello, clients!
Goodbye, overwhelm. 
Hello, clients!
For questions and support issues, please email support@ashleygainer.com
(c) 2010-2019 AshleyGainer.com - All Rights Reserved
Chapel Hill NC - 919-590-3902